UI -UX Designer
General Assembly ’22
UX Design Certificate
Arena Multimedia ’05
Web Designer Diploma
GCM University ’03
BFA – Visual Art and Communcation
- Adobe Illustrator
- Adobe Photoshop
- Adobe Express
- Adobe Dreamweaver
- Mail Chimp
- Wireframing and Prototyping
- User research and persona developement
- Strong understanding of UI principle
- Responsive design and development
- Excellent communication and collaberation skill
Sr. UI designer-developer, Scheduling Institute
May 2020 – July 2023 | Alpharetta, GA
- Designed and developed effective lead generation landing pages, email campaigns with an eye for UI/UX and a focus on conversion optimization.
- Led the design of intuitive and aesthetically pleasing user interfaces for multiple websites.
- Managed the UI design for e-commerce websites, optimizing the user journey from product discovery to checkout.
- Increased conversion rates and average order values by improving site navigation, product display, and checkout process.
- Spearheaded the UI design for numerous iPad applications, with a focus on creating an engaging and user-friendly experience.
- Collaborated closely with developers to implement designs, ensuring the application’s responsiveness and smooth performance.
- Conducted usability tests and refined designs based on user feedback.
UI Designer, Kemper Medical
Jan 2019 – May 2020 | Alpharetta, GA
- Designed intuitive user interfaces for Medical Company’s B2B e-commerce platform, ensuring clear and easy navigation.
- Worked closely with UX designers to create a seamless user journey from product discovery to purchase completion.
- Collaborated with the marketing team and stakeholders to understand the core values, vision, and target audience of the brand.
- Designed a cohesive visual identity that effectively communicated the brand message across all digital platforms (website, mobile app, marketing materials).
Web Master, FermobUSA
Apr 2017 – Jan 2019 | Cumming GA
- Created visually appealing and intuitive user interfaces that align with the high-end brand image and cater to the aesthetics of our target market.
- Designed user flows, wireframes, and interactive prototypes to create a user-friendly shopping experience for both B2B and B2C customers.
- Collaborated with the development team to implement the designs, ensuring a smooth transition of the website from B2B to B2C without disrupting the shopping experience for existing customers.
- Worked closely with cross-functional teams, including marketing, product management, and customer service, to deliver a unified customer experience.
Jr. UX – UI Designer, TransAmerican Auto Parts
Dec 2013 – Sept 2016 | Compton CA
- In my role at Trans American AutoParts, a world leader in automotive parts supply, my focus was on UX design to enhance the online customer journey for our diverse global user base.
- Assisted in conducting user research, including surveys, interviews, and usability testing, to understand user behavior, needs, and pain points.
- Worked closely with stakeholders including product managers, engineers, and marketing professionals to understand business objectives and user needs.
- Supported the design of user flows, wireframes, mockups for the company’s mobile app and website, focusing on a user-centered approach.
- Participated in quality assurance testing to identify and rectify any UX issues prior to product launches.
Email Designer, Implant Direct
Jan 2013 – Dec 2013 | Valencia, CA
- Created and optimized email templates for various campaigns including promotional, transactional, newsletter, and lifecycle emails.
- Designed responsive email layouts ensuring compatibility across various email clients and devices.
- Ensured all email designs are in line with the company’s brand guidelines and visual identity.
Visual Designer, Warehouse MultiMedia Agency
Aug 2009 – Jan 2013 | Goodlestville, TN
- As a Visual Designer at Creative Ad Agency – Warehouse Multimedia, I worked on a variety of client projects, crafting compelling visual narratives for both digital and print media.
- Created visual assets for digital platforms, including websites, social media, email campaigns, and digital advertisements.
- Ensured designs are responsive and optimized for various screen sizes and platforms.
- Collaborated with a diverse range of clients to understand their brand, marketing goals, and visual communication needs.
- Interpreted client briefs and transformed their vision into impactful visual designs.
- Designed print materials, including brochures, posters, business cards, and packaging, ensuring brand consistency across all media.
- Worked closely with printers to oversee the quality of the final output, ensuring color accuracy and print quality.
Visual Designer – Intern , RatnaYob Ad Agency
Aug 2003 – Sep 2005 | Nagpur, MH India